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Marcie Allen

MAC Presents

Marcie Allen is President of New York City-based music experiential agency MAC Presents.  She leverages her twenty years of music industry experience to negotiate high profile sponsorships between the world’s leading brands and artists.  Allen has executed partnerships on behalf of brands including Delta, Microsoft, Jeep, Samsung, CITI, Sony, Southwest Airlines, Verizon, and AT&T, and artists including Foo Fighters, Green Day, John Legend, Billy Joel, Imagine Dragons, The Who, Rolling Stones, and Keith Urban. She is a nine-time nominee and four-time winner of Billboard's Concert Marketing and Promotion Award.  Allen was named to Billboard’s Women in Music 2010-2014, Billboard’s "40 under 40" in 2013, and Billboard’s Humanitarian of the Year Award.  In 2013, The White House honored Allen as one of their Hurricane Sandy "Champions of Change."  The event highlighted people and organizations directly involved in response and recovery efforts following Hurricane Sandy. Prior to starting MAC, Allen owned and operated MAD Booking & Events, which booked and produced music festivals across the country including On the Bricks in Atlanta, GA.  She currently serves on the Board of Directors for Musicians on Call and the Country Music Association.